{"id":365711,"date":"2024-10-04T11:28:43","date_gmt":"2024-10-04T09:28:43","guid":{"rendered":"https:\/\/kobieta.onlineservices.pl\/beyonce-w-nowej-kampanii-levis-reiimagine\/"},"modified":"2024-10-04T14:36:25","modified_gmt":"2024-10-04T12:36:25","slug":"beyonce-w-nowej-kampanii-levis-reiimagine","status":"publish","type":"post","link":"https:\/\/kobieta.onlineservices.pl\/beyonce-w-nowej-kampanii-levis-reiimagine\/","title":{"rendered":"Beyonce w nowej kampanii Levi\u2019s REIIMAGINE"},"content":{"rendered":"<div id=\"attachment_967531\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-967531\" class=\"wp-image-967531 size-full\" title=\"kampania Levi&#039;s mat.nades\u0142ane\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-beyonce-1.jpg\" alt=\"kampania Levi&#039;s\" width=\"1200\" height=\"640\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-beyonce-1.jpg 1200w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-beyonce-600x320-1.jpg 600w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-beyonce-800x427-1.jpg 800w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-beyonce-400x213-1.jpg 400w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p id=\"caption-attachment-967531\" class=\"wp-caption-text\">Kampania REIIMAGINE Levi&#8217;s we wsp\u00f3\u0142pracy z Beyonce\/ Fot. mat. nades\u0142ane\/ kola\u017c redakcji<\/p>\n<\/div>\n<h2><strong>Wsp\u00f3\u0142praca Levi\u2019s i Beyonce<\/strong><\/h2>\n<p>Okazuje si\u0119, \u017ce to w\u0142a\u015bnie po premierze hitu \u201eLEVII\u2019S JEANS\u201d z jej najnowszego, prze\u0142omowego albumu \u201eCOWBOY CARTER\u201d artystka sta\u0142a si\u0119 twarz\u0105 kampanii \u201eREIIMAGINE\u201d tej wiod\u0105cej denimowej marki. Ju\u017c kilka dni temu, bo 30 wrze\u015bnia globalnie ruszy\u0142y billboardy, kt\u00f3re oficjalnie og\u0142osi\u0142y wsp\u00f3\u0142prac\u0119 Levi\u2019s\u00ae z gwiazd\u0105 sceny muzycznej. Start kampanii zainaugurowano projekcjami w miastach takich jak San Francisco, Houston, Chicago, Nowy Jork, Atlanta, Pary\u017c, Londyn i Berlin. Wsp\u00f3\u0142praca z tak rozpoznawaln\u0105 na \u015bwiecie artystk\u0105 podkre\u015bla kultow\u0105 pozycj\u0119 marki na scenie mody. Prezentowane modele to klasyczne kroje, kt\u00f3re s\u0105 ponadczasowe.<\/p>\n<div id=\"attachment_967539\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-967539\" class=\"wp-image-967539 size-full\" title=\"kampania Levi&#039;s mat.nades\u0142ane\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-4-1.jpg\" alt=\"kampania Levi&#039;s\" width=\"700\" height=\"712\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-4-1.jpg 700w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-4-600x610-1.jpg 600w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-4-400x407-1.jpg 400w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p id=\"caption-attachment-967539\" class=\"wp-caption-text\">Jeansy Levi&#8217;s\/ Fot. mat.nades\u0142ane<\/p>\n<\/div>\n<p>Zobacz tak\u017ce jakie modele marki sprawdz\u0105 si\u0119 jesieni\u0105:<\/p>\n<div class=\"in-post-frame ramka_z_lista_miniaturek\">\n<div>\n<div data-pic-ratio=\"360x204\" class=\"vertical-list-item\">\n<div class=\"image-cont\">\n\t                                                        <img loading=\"lazy\" decoding=\"async\" width=\"360\" height=\"204\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/Levis-jesien-2013-360x204-2.jpg\" class=\"left  vertical-list-img wp-post-image\" alt=\"\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/Levis-jesien-2013-360x204-2.jpg 360w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/Levis-jesien-2013-600x340-1.jpg 600w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/>                    \t                        <\/div>\n<div class=\"text-cont\">\n<p class=\"entry-title\"><a href=\"https:\/\/kobietamag.pl\/modele-dzinsow-levis-na-jesien-przewodnik\/\" rel=\"bookmark\">Modele d\u017cins\u00f3w Levi&#8217;s\u00ae na jesie\u0144 &#8211; przewodnik<\/a><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h2><strong>Co m\u00f3wi Beyonce o wsp\u00f3\u0142pracy z mark\u0105<\/strong><\/h2>\n<p>O Beyonce \u015bmia\u0142o mo\u017cna powiedzie\u0107, \u017ce jest ikon\u0105 popkultury. Artystka od lat inspiruje zachwycaj\u0105c modowym wyczuciem i znajomo\u015bci\u0105 trend\u00f3w zar\u00f3wno na scenie, jak i na czerwonym dywanie. Jak artystka m\u00f3wi o wsp\u00f3\u0142pracy z kultow\u0105 mark\u0105?<\/p>\n<blockquote>\n<p>Moja piosenka \u2018LEVII\u2019S JEANS\u2019 to hymn na cze\u015b\u0107 tego, co uwa\u017cam za prawdziwy ameryka\u0144ski uniform \u2013 co\u015b, co nosimy z dum\u0105\u201d \u2014 m\u00f3wi Beyonc\u00e9. \u201eWsp\u00f3\u0142praca z Levi\u2019s\u00ae w tworzeniu kultowych obraz\u00f3w Ameryki to dla mnie zaszczyt. Denim by\u0142 cz\u0119sto widziany przez m\u0119ski pryzmat, wi\u0119c ta kampania, kt\u00f3ra k\u0142adzie nacisk na kobiec\u0105 si\u0142\u0119 i perspektyw\u0119, ma dla mnie szczeg\u00f3lne znaczenie. Nie mog\u0119 si\u0119 doczeka\u0107, by odkrywa\u0107 nowe sposoby, w jakie nasze wizje mog\u0105 zbiega\u0107 si\u0119 w misji wzmacniania pozycji kobiet i celebrowania ich mocy.\u201d<\/p>\n<\/blockquote>\n<div id=\"attachment_967540\" style=\"width: 545px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-967540\" class=\"wp-image-967540 size-full\" title=\"Levi&#039;s\u00ae REIIMAGINE mat.nades\u0142ane\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-2-1.jpg\" alt=\"Levi&#039;s\u00ae REIIMAGINE \" width=\"535\" height=\"715\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-2-1.jpg 535w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-2-400x535-1.jpg 400w\" sizes=\"auto, (max-width: 535px) 100vw, 535px\" \/><\/p>\n<p id=\"caption-attachment-967540\" class=\"wp-caption-text\">Levi&#8217;s\u00ae REIIMAGINE \/ Fot. mat.nades\u0142ane<\/p>\n<\/div>\n<p>Przeczytaj tak\u017ce na co zwr\u00f3ci\u0107 uwag\u0119 wybieraj\u0105c jeansy:<\/p>\n<div class=\"in-post-frame ramka_z_lista_miniaturek\">\n<div>\n<div data-pic-ratio=\"360x204\" class=\"vertical-list-item\">\n<div class=\"image-cont\">\n\t                                                        <img loading=\"lazy\" decoding=\"async\" width=\"360\" height=\"204\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/pexels-andre-lisatchok-2476035-360x204-2.jpg\" class=\"left  vertical-list-img wp-post-image\" alt=\"Na co zwr\u00f3ci\u0107 uwag\u0119 wybieraj\u0105c jeansy?\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/pexels-andre-lisatchok-2476035-360x204-2.jpg 360w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/pexels-andre-lisatchok-2476035-600x340-1.jpg 600w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/>                    \t                        <\/div>\n<div class=\"text-cont\">\n<p class=\"entry-title\"><a href=\"https:\/\/kobietamag.pl\/na-co-zwrocic-uwage-wybierajac-jeansy\/\" rel=\"bookmark\">Na co zwr\u00f3ci\u0107 uwag\u0119 wybieraj\u0105c jeansy?<\/a><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h2><strong>Co sk\u0142ada si\u0119 na kampani\u0119?<\/strong><\/h2>\n<p>Okazuje si\u0119, \u017ce sama kampania Levi\u2019s we wsp\u00f3\u0142pracy z Beyonce jest podzielona \u00a0na kilka rozdzia\u0142\u00f3w. Re\u017cyserk\u0105 by\u0142a Melina Matsoukas. To zupe\u0142nie nowa interpretacja kultowych reklam marki. Smaczku dodaje fakt \u017ce pierwszy film promuj\u0105cy kampani\u0119 zosta\u0142 oparty na legendarnej reklamie \u201eLaunderette\u201d z 1985 roku. Beyonce wchodzi na nim ubrana w jeansy do publicznej pralni, aby nast\u0119pnie ku zdziwieniu innych klient\u00f3w je zdj\u0105\u0107 i wrzuci\u0107 do b\u0119bna pralki.<\/p>\n<p>W kampanii bra\u0142 udzia\u0142 fotograf Mason Poole, kt\u00f3ry uchwyci\u0142 kolekcj\u0119 ponadczasowych uj\u0119\u0107, wpisuj\u0105c Beyonc\u00e9 do panteonu ikon Levi\u2019s\u00ae, od Marlona Brando po Marilyn Monroe.<\/p>\n<p><strong>Kampania zosta\u0142a stworzona we wsp\u00f3\u0142pracy z TBWAChiatDay LA i wyprodukowana przez de la revolu\u0107ion\/PRETTYBIRD.<\/strong><\/p>\n<div id=\"attachment_967541\" style=\"width: 971px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-967541\" class=\"wp-image-967541 size-full\" title=\"Levi&#039;s\u00ae REIIMAGINE mat.nades\u0142ane\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-1-1.jpg\" alt=\"Levi&#039;s\u00ae REIIMAGINE \" width=\"961\" height=\"714\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-1-1.jpg 961w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-1-600x446-1.jpg 600w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-1-800x594-1.jpg 800w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/levis-reiimagine-campaign_image-1-400x297-1.jpg 400w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/p>\n<p id=\"caption-attachment-967541\" class=\"wp-caption-text\">Levi&#8217;s\u00ae REIIMAGINE\/ Fot. mat.nades\u0142ane<\/p>\n<\/div>\n<p>Jak dobra\u0107 modele jeans\u00f3w do sylwetki? Dowiesz si\u0119 tutaj:<\/p>\n<p class=\"post-title\">\n<div class=\"in-post-frame ramka_z_lista_miniaturek\">\n<div>\n<div data-pic-ratio=\"360x204\" class=\"vertical-list-item\">\n<div class=\"image-cont\">\n\t                                                        <img loading=\"lazy\" decoding=\"async\" width=\"360\" height=\"204\" src=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/u_en_01227302_0012-360x204-2.jpg\" class=\"left  vertical-list-img wp-post-image\" alt=\"\" srcset=\"https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/u_en_01227302_0012-360x204-2.jpg 360w, https:\/\/kobieta.onlineservices.pl\/wp-content\/uploads\/2024\/10\/u_en_01227302_0012-600x340-1.jpg 600w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/>                    \t                        <\/div>\n<div class=\"text-cont\">\n<p class=\"entry-title\"><a href=\"https:\/\/kobietamag.pl\/dobierz-jeansy-sylwetki\/\" rel=\"bookmark\">Jak dobra\u0107 jeansy do sylwetki<\/a><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>The post <a href=\"https:\/\/kobietamag.pl\/beyonce-w-nowej-kampanii-levis-reiimagine\/\">Beyonce w nowej kampanii Levi\u2019s REIIMAGINE<\/a> appeared first on <a href=\"https:\/\/kobietamag.pl\">Portal i poradnik dla kobiet: zdrowie i uroda, moda, trendy<\/a>.<\/p>\n<p>Artyku\u0142 pochodzi z <a href=\"https:\/\/kobietamag.pl\/beyonce-w-nowej-kampanii-levis-reiimagine\/\" target=\"_blank\">tej<\/a> strony.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kampania REIIMAGINE Levi&#8217;s we wsp\u00f3\u0142pracy z Beyonce\/ Fot. mat. nades\u0142ane\/ kola\u017c redakcji Wsp\u00f3\u0142praca Levi\u2019s i Beyonce Okazuje si\u0119, \u017ce to w\u0142a\u015bnie po premierze hitu \u201eLEVII\u2019S JEANS\u201d z jej najnowszego, prze\u0142omowego albumu \u201eCOWBOY CARTER\u201d artystka sta\u0142a si\u0119 twarz\u0105 kampanii \u201eREIIMAGINE\u201d tej wiod\u0105cej denimowej marki. Ju\u017c kilka dni temu, bo 30 wrze\u015bnia globalnie ruszy\u0142y billboardy, kt\u00f3re oficjalnie [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":365739,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-365711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","odd"],"_links":{"self":[{"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/posts\/365711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/comments?post=365711"}],"version-history":[{"count":2,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/posts\/365711\/revisions"}],"predecessor-version":[{"id":365740,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/posts\/365711\/revisions\/365740"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/media\/365739"}],"wp:attachment":[{"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/media?parent=365711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/categories?post=365711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kobieta.onlineservices.pl\/rest_api\/wp\/v2\/tags?post=365711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}